Walking down the supermarket produce aisles, it can sometimes be difficult to remember that veg has seasons. We have found amazing ways to get veg to be produced, shipped and encouraged to grow year-round. Freezing veg at its peak can have wonderful benefits for freshness, taste and nutrients to make it just as good a few months after its season.
But sometimes, eating veg out of season can have its downsides. Some items struggle to ripen, some just aren’t quite as tasty, and often the shipping needed can have negative impacts on the quality and taste, as well as the environmental impacts.
Why though, should we care about eating seasonal veg? We are happy in our comfort zones - why branch out or go without for a while? Surely it’s more faff than it’s worth?
It turns out, eating veg in season is not only easier than expected, but it has 5 other great benefits, too!
Eating seasonal veg is:
1. More environmentally-friendly - as we try to think more these days about our impact on the world, choosing food that requires less resources to produce and is grown closer to home has a fantastic impact on the environment. Become an eco-warrior by making a simple change!
2. Cheaper - not only is eating seasonal veg good for the world, it’s also good for your wallet! When veg is abundant during its peak season and when not having to factor in shipping costs, it is cheaper and more available.
3. Healthier - when veg are in their peak season, they are also at their peak nutritional value, so you can chomp down on delicious veg while knowing they have never been better for you than they are right now!
4. More tasty - packed with all those nutrients and at peak freshness and crispness, seasonal veg tastes amazing! Using veg at its best has been known to convert some veg-haters, as they were unaware at just how delicious it could be at the right time. It’s why biting into a bland, limp sugar snap pea shipped in in January doesn’t even begin to compare with a sweet, firm, juicy sugar snap pea freshly picked down the road (or from your own back garden) in the summertime.
5. Increases variety - find yourself buying the same veg week in, week out? Bored of broccoli and carrots and peas? Another great thing about eating seasonal veg is the variety it offers. Not only is it healthier, it is also more fun! Challenge the family to find a new veg (or several) each season that you haven’t tried before. And just as you are getting tired of roasting yet another parsnip by March, you can swap to griddling some asparagus in April.
So next time you find yourself reaching for the same rock-hard pale tomatoes in February, why not ask your greengrocer or have a glance through our seasonal vegetable table and see if perhaps the sweet, nutty celeriac in the next box might actually be a better choice for your world, wallet, body and tastebuds this time?