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Watch the video

The fight is over for the time being. Over 1 million children in primary and special schools across the UK joined the fight – much veg has been eaten. Check out these amazing video reports from the frontline:

Join the fight

Awesome downloads

Download them, adore them, share them, splatter them with ketchup. For assemblies, lesson plan, art projects and other teaching resources head to the school’s page.

Please don’t use them for any other purpose including association with commercial products or services.

Generous Sponsors

With special thanks to

Adam&Eve/DDB, Essence Global, iFour, TMB International, Yada Yada, IRI Wordlwide, Acast, LadBible, News UK, Spotify, First News and Verizon and to the thousands of schools, teachers, caterers, public health professionals, chefs, campaigners and veg lovers who support us on social media and in schools and communities and to the millions of parents and kids tucking in to all those lovely veg.